10 Proven Meituan Growth Hacks to Drive Daily Active Customers

 


If you've ever searched for “Meituan delivery service near me”, you know how popular this platform has become in connecting people with food, groceries, and local services. 

Meituan has transformed the way businesses reach customers, and mastering its growth strategies can dramatically increase your daily active users. In this guide, we’ll explore 10 actionable hacks to grow your presence on Meituan while boosting orders and customer loyalty.

1. Optimize Your Profile for Maximum Visibility

A strong profile is your first chance to impress customers. Use high-quality images of your products and write a clear, engaging description. Ensure your contact details and business hours are accurate. For example, restaurants that highlight their specialties in descriptions often see more clicks and orders.

2. Leverage Local Promotions

Local promotions can attract nearby customers quickly. Meituan allows you to run time-sensitive discounts, free delivery offers, or bundle deals. A cafe in Shanghai increased daily orders by 30% after launching a weekend-only discount, proving that timely promotions are highly effective.

3. Use Data Analytics to Understand Customer Behavior

Meituan provides detailed analytics about customer orders, popular items, and peak ordering times. Regularly review these insights to adjust your menu or services. For instance, a bakery discovered that its evening chocolate cake orders were high, so they created a targeted evening promotion to maximize sales.

4. Engage Customers Through Loyalty Programs

Rewarding repeat customers is a proven method to drive daily activity. Offer points, discounts, or small gifts to returning users. One restaurant saw a 25% increase in returning customers after implementing a simple point-based loyalty system through Meituan.

5. Enhance Your Response Time

Quick communication matters on Meituan. Responding to inquiries and confirming orders promptly builds trust and encourages repeat business. Restaurants that maintain a response time under five minutes often rank higher on the platform, attracting more attention.

6. Encourage Positive Reviews

Reviews greatly influence customer decisions. Politely ask satisfied customers to leave reviews, and always respond professionally to negative feedback. A noodle shop in Beijing gained 200 new orders per week simply by improving their review engagement strategy.

7. Highlight Best-Selling Items

Showcasing your best sellers draws attention to products customers are most likely to order. Use high-quality images and descriptive text to make these items appealing. Highlighting a popular burger combo, for example, can increase orders by making it easier for users to decide quickly.

8. Collaborate with Local Influencers

Influencers can amplify your reach and attract new customers. Partner with local food bloggers or lifestyle content creators to feature your business. A small hotpot restaurant in Guangzhou saw a 40% increase in first-time orders after an influencer shared their experience on social media.

9. Optimize Delivery Options for Convenience

Delivery efficiency is crucial for customer satisfaction. Offer multiple delivery time slots and ensure timely order fulfillment. Businesses that adapt to busy hours and provide flexible delivery options often retain more users and see higher ratings on Meituan.

10. Use Meituan Ads Strategically

Paid advertising on Meituan can boost visibility when used wisely. Target your ads during peak hours and for popular search terms. For example, a dessert shop ran a short, targeted ad during lunch hours and doubled their daily orders in one week.

Bonus Tip: Keep Testing and Adapting

Growth on Meituan is not static. Regularly test different strategies, promotions, and menu updates. Track what works and refine your approach continuously. Businesses that experiment and adapt quickly tend to maintain higher daily activity levels and long-term customer loyalty.

Final Thoughts

Driving daily active customers on Meituan requires a combination of smart strategies and consistent effort. By optimizing your profile, engaging with your audience, leveraging analytics, and promoting your best offerings, you can increase orders and grow your presence. 

Remember, if people search for “Meituan delivery service near me”, you want your business to be the first choice they see. Implement these 10 growth hacks, measure results, and adjust your approach for sustainable success.

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